business-economics
https://yourstory.com/herstory/2021/11/woman-entrepreneur-power-of-technology-data-startups/amp

Carmen Vicelich - Becoming a tech entrepreneur 20 years ago

TeamCitymapia | Dec 04, 2021

Carmen Vicelich has been one of the top entrepreneurs in New Zealand. Over 20 years of experience in developing valuation strategies in banking and using technology and data to create value is her speciality. She has created two global, industry-leading businesses to achieve this goal. She says there was hardly any idea about how data will impact the world when she started. "I saw something new and different here, and wanted to do something." She added that starting up wasn't as fashionable as it is today in 2012.

https://www.entrepreneur.com/article/393380

Three things you should know to build a brand on Amazon

TeamCitymapia | Dec 04, 2021

Amazon has undoubtedly become one of the top choices for shopping across the world. This is great news for sellers because anyone can list their products after going through a process. However, you need to build a brand to be successful on the platform. You have to invest in product quality and packaging to build an identity. Focus on marketing cross-channel to drive external traffic. And never forget who your target audience is. Increased sales, customer loyalty, and competitive edge will make you successful.

https://scroll.in/magazine/1011289/edward-glaeser-on-the-future-of-cities-i-am-more-hopeful-about-india-than-i-am-about-the-us

Harvard economist more hopeful for India’s future

TeamCitymapia | Dec 04, 2021

Harvard urban economist Edward Glaeser recently said that he is more hopeful about India than the US in the post-pandemic world. He wrote 'Survival of the City' over the course of eight months in the pandemic which noted the hallmark of resilient cities since ancient times. He said the most natural and humane way to reduce the risk of future pandemics is to make cities throughout the world healthier. However, he also noted that India is not yet rich enough to have what is called “consumer cities” in the US.

https://yourstory.com/herstory/2021/11/former-apple-employee-swagatika-das-nat-habit/amp

Swagatika Das - Quitting Apple to create a skincare brand

TeamCitymapia | Dec 03, 2021

Swagatika Das went to IIT Kharagpur to study Metallurgical and Materials Engineering with the goal of working in the core oil and gas industry. After about five years, she switched careers and joined Apple's sales department. Soon, she embraced her real interest and co-founded the skincare brand Nat Habit. She stuck to natural ingredients to make ubtans, face packs, Henna paste, hair oils, and cleansing balms. The company has grown 25 times in the last year and now ships 1,50,000 units per month.

https://www.thebetterindia.com/266971/low-cost-eco-friendly-petrol-diesel-biofuel-algae-jharkhand-engineer-innovation/

Jharkhand engineer makes cheaper biofuel from algae

TeamCitymapia | Dec 03, 2021

Coal-based fuels are becoming hard for the common man to afford and they continue to harm the planet. Jharkhand engineer Vishal Prasad Gupta has found the answer. He has developed a biofuel using a species of microalgae native to the state’s ponds. In 2020, he received approval from the Union Ministry of Petroleum and Natural Gas to set up ‘More Mileage’, his own petrol pump in Ranchi. He is selling the fuel for Rs 27/litre. The algae have similar chemical components to crude oil but are more eco-friendly.

https://www.instagram.com/lacunastudiogoa/

Ceramist Tanusgree Singh - Giving life to formless clay

TeamCitymapia | Dec 03, 2021

Tanushree Singh is one of the few Indian ceramists that has elevated the craft to an art form. She runs a studio Lacuna in Goa and makes body-positive mugs and planters. Considering where she lives, some of her designs are inspired by sea creatures as well. She tried to convey the essence of slow and mindful living through her art. Every piece is handcrafted and made in small batches. She used to be a corporate employee and took a sabbatical in 2018. It became a turning point because she gave pottery for fun.